Dubbed
a visionary by many of his colleagues, Bill Harvey has helped
spur the communications industry to a number of positive
changes involving information and new technologies. Today
we are using more sophisticated models of markets, more
accurate audience measurement methods, singlesource databases,
passive peoplemeters, international harmonization of data,
media effectiveness models and metrics, optimizers, storyfinding
systems, the beginnings of Interactive Media, and other
tools we now take for granted. But before the generation
of media researchers Bill was fortunate to have been born
into, none of these things existed, and no media researcher
was as lucky as he was to have been so close to the births
of all of these progressive developments.
Bill was also most fortunate to have attracted some of the top minds in the industry as his mentors. Bill and his network of forward-thinking communications industry luminaries serve as consultants to organizations who can make use of these talents. Whether a one day engagement to inspire fresh thinking in the strategic business repositioning of major corporations, or original field research (through Next Century Media), or the compilation of secondary data,or expert witnessing in important litigation, or midwifing the invention of new information or new media technology of any kind, Bill Harvey Consulting is a resource that enlightened management often seeks out.
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